No retainer theatre. No vanity metrics. The results are on the record, and the case studies are below.
Germany's official agency for international development cooperation. Contributed to a technology programme through their Islamabad office. Operates in 120+ countries with EUR 3B+ annual volume, backed by the German federal government.
Premier global business intelligence and events company headquartered in London and operating in 60+ countries. Based in their Stockholm office, producing senior-executive conferences across major industries.
Danish digital organisation based in Copenhagen. An in-person engagement in the Scandinavian tech scene before moving into international consulting.
A US-based MarTech startup, handled remotely from Denmark, among the earliest remote-first engagements before distributed work was common practice.
100+ bylines and citations across global business, technology, marketing, and development — including a print spread in Forbes Middle East.
Published in the Forbes Middle East Guide print edition, in collaboration with Arab Publisher House (APH). One of a small handful of in-print Forbes ME bylines by a Pakistani author.
Three engagements with documented outcomes. Results are verifiable; case studies are linked where available. If you want to speak with a client directly, ask.
San Francisco SaaS for household-item management. Worked across acquisition, content, and PR; the company subsequently raised $11M.
Major UK autocare e-commerce. Multi-quarter digital PR + SEO programme; the result was published as a SEMrush case study.
Full case study →US-based ridesharing media property. Built editorial authority and earned-media programme from scratch to 1.5M monthly uniques.
Full case study →“Their expertise at doing customized outreach and earning quality whitehat backlinks day in and day out was critical to our phenomenal success and growth.”
“120% increase in organic traffic. Our Public Database clicks jumped 515% and impressions from 30K to 198K, resulting in six times more average daily signups.”
“Ranked a keyword to #4 on Google that gets over 160,000 searches a month. Commercial intent. Can't thank Irfan and the team enough.”
“Traffic increased 140% in 3 months, against a goal of 25% in 9 months. Page views up 102%. Impressions up 65%. They simply overdelivered.”
“Syed spoke at our conference and gave me a private consultation on media exposure. An excellent public speaker with highly actionable advice. Comes highly recommended.”
“Being a great speaker takes art and science, experience, and personal clarity. Irfan delivers on all of it, and it is hard not to like the guy.”
Stockholm, Copenhagen, Istanbul, Kuala Lumpur, California. Filed as they were lived.
I started my career in tech, moved into sales, then found my calling in SEO and earned media. The questions have stayed the same since 2004: who reads what, what earns trust, why this story now. I lived and worked in Sweden and Denmark, then built DMR.agency from Peshawar into a practice serving clients across twenty-plus countries.
You can usually find me writing from Peshawar. Occasionally I am working remotely from California, Madinah, Kuala Lumpur, or Dubai Not all at once.
GEO · SEO-PR · Content Marketing
One or two emails a month. The campaigns I’m building right now, what’s working in earned media, and the case studies behind the numbers. Unsubscribe whenever.
